Computer Trending

Many SMBs are losing money because of Apple’s privacy change

Apple’s sweeping changes to its privacy rules are reportedly having a negative impact on some small businesses.

Introduced in iOS 14.5, the company’s App Tracking Transparency (ATT) feature gave users the option to opt out of app tracking on third-party apps and websites, which would then block these apps from showing targeted ads to customers.

Source link

Leave a Reply

Your email address will not be published.